Science + Fiction teams with Spore Media to produce 4 commercial campaign for Planetwide Games

Released on = March 7, 2006, 4:07 pm

Press Release Author = Spore Media

Industry = Advertising

Press Release Summary = The purpose of this project was to announce the release of
Planetwide Games\' massive multi-player online role-playing game (MMORPG) \"Risk Your
Life\".

Press Release Body = Spore Media, provider of video production services, was chosen
by Kevin Townsend of Science + Fiction to collaborate on a 4 commercial campaign for
Planetwide Games. The purpose of this project was to announce the release of
Planetwide Games\' massive multi-player online role-playing game (MMORPG) \"Risk Your
Life\". The campaign aired on the big screen at Regal Cinemas nationwide.

The production required Spore Media, in conjunction with Science + Fiction, to
direct the gamers as they navigated through the online virtual reality atmosphere
engaging other players in battle and showcasing the fantastic 3D landscapes. Once
the desired game play was captured to DigiBeta, Spore Media jumped into the edit bay
with Science + Fiction and Planetwide Games to edit 2 30 second spots and 2 60
second spots. From fast paced action to dramatic atmospheres, Spore Media was able
to create the perfect mix of elements that everyone involved had requested.

\"Directing gamers in a diverse real time environment can be challenging. You have to
adapt your thinking to a world and characters that have limitations you do not have
to consider in real life,\" said Jim Mutter, Spore senior partner. \"I couldn\'t have
asked for a better team to be working with. Collaborating with Kevin from Science +
Fiction and the team at Planetwide Games was truly a pleasure and I look forward to
future projects with them.\"

Spore Media (www.sporemedia.com) was founded in 2004 by a team of award winning
media professionals. Spore Media provides their clients with an array of services in
the video and media industry including television and commercial production,
corporate and industrial videos, video news releases and graphic design.

Science + Fiction (www.scienceandfiction.com) combines the worlds of Marketing,
Strategy and Entertainment Creation. They work on behalf of brands to better promote
their message through a variety of traditional and non-traditional means that run
the gamut from conventional advertising to forward thinking concepts such as Branded
Programming through interactive communication.

Planetwide Games (www.planetwidegames.com) is a provider of innovative games and
application software. The Company\'s games and applications easily integrate with
portals and major game developers, or can be sold separately through digital
downloads and box sales at retail locations.

Web Site = http://www.sporemedia.com

Contact Details = Spore Media
14988 Sand Canyon Ave., Studio 6
Irvine, CA 92618
714-596-8625
info@sporemedia.com

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